ENGINEERED IN NEW ZEALAND.
IMPRESSIVE OWN BRANDS
With our own brands Kiwi Standard and ala, we have set ourselves the goal of offering high-quality and innovative products in a trendy design to consumers.
From the development of pioneering product concepts, strategic sales and marketing strategies to quality assurance, we are assisting retailers as a manufacturer.
For Kiwi Standard and ala, product and project planning, as well as sales, are carried out at our headquarters in Auckland.
In order to coordinate our measures, we, Anlian in New Zealand, work closely with our second location in China and cooperate with selected, high-performance and reliable partners who contribute to a smooth value chain, for example, through their technological know-how or production expertise.
This interaction results in a full-service offering that is geared to both our retail customers and the end consumer.
Innovative Products
Kiwi Standard
Smart Solution for Smart Living
The brand Kiwi Standard was the first company-own brand. The brand name Kiwi Standard stands for attractive and high-quality digital lifestyle products.
The focus of Kiwi Standard is on tablets and notebooks based on Android and Windows, entertainment products, e-mobility and other “smart” solutions. The Smart Living philosophy completes the full range in mobile & home entertainment.
We act according to the credo
“Quality is not a coincidence”
ala
Home Entertainment of a special kind
Our brand ala is a strategic addition to the already existing activities of Anlian International Group Limited and varies the focus by expanding the product portfolio in the field of home entertainment and diversifying distribution channels.
The goal is to create home entertainment products of a special kind.
Our brand ala is based on reliability, quality and a first-class price/performance ratio.
ala is based on the proven and professionally established Anlian infrastructure in the Far East and Europe.
Full service from a single source
QUALITY MANAGEMENT
Directly at the location
Our quality management team is responsible for compliance with all quality standards throughout the entire production chain.
Together with our second location in China, continuous inspections are carried out according to international standards.
This is how we guarantee the desired quality –
“Engineered in New Zealand”.
